Settlement Reached For False Ads On Popular Shoes
Florida Attorney General Pam Bondi today announced that more than 35,000 Floridians will receive checks for approximately $34 as part of last year’s settlement agreement among Florida, 43 other states, the Federal Trade Commission and Skechers, USA, Inc., the makers of Shape-Ups, Tone-Ups, and the Skechers Resistance Runner athletic shoes.
The company was accused of using deceptive advertising to market its toning shoes, including making unfounded claims that its Shape-ups shoes would help people lose weight, and strengthen and tone their buttocks, legs and abdominal muscles.
The checks from the FTC must be cashed by Oct. 10, 2013. The deadline for filing a refund request has expired.
In addition to agreeing to pay $40 million in restitution, the settlement prohibits Skechers from making these claims unless it has adequate substantiation. Consumers who have questions should call 1-866-325-4186. Read the announcement of the settlement, here.