Thursday, July 31, 2014
Langford Ford Dealership To Be Sold To Competitor
LABELLE, FL. -- Many decades of Langford Ford customers will be greeted with a new owner after the end of August at the Ford dealership at 851 South Main Street in LaBelle.
Doug Plattner, of Plattner's LaBelle Dodge, Chrysler, Jeep, Ram will soon officially take over LaBelle's landmark Ford dealership.
Plattner will now own both new car dealerships in western Hendry county and sell both Ford products and Chrysler. He also owns many new car dealerships around Florida including Southwest Florida dealership in Belle Glade and one in Arcadia.
Pat Langford, growing up working at the local dealership, and Hendry School Board member said the just completed sales contact calls for no changes in personnel for the first 90 days of Plattner's ownership.
Langford hopes for continued success for the dealership under the new ownership. The Langford children were famous for years as the cute kids featured in all the dealership advertising.
Langford Ford has enjoyed a good relationship with it's customers and excellent reviews of customer's buying experiences are found online including: "I am happy to say they had the best price around, the sales people were friendly and informative but definitely not pushy," said Stacy Tollison.
Randy Parrish said, "I never feel any pressure to buy when dealing with Langford Ford and always feel that I am getting a fair deal."
Langford Ford has been under the leadership of corporate officers Paul and Patrick Langford for many years and featured ads promising no "dealer fees" added to car prices. (Plattner's dealerships always add a dealer fee of many hundreds of dollars to each new or used car price.)
In recent months, Langford has discontinued advertising in the local newspaper, while Plattner has placed full page ads for it's two dealerships.