Sunrise Ford in Fort Pierce, Florida had a surprise "mystery shopper" last week. A mystery shopper paid a visit to the Ford dealership to buy a truck and discovered how honest and professional the dealership treated a customer.
Earl Stewart, of Earl Stewart Toyota, broadcasts a weekly consumer oriented radio show, Earl On Cars to show the public learn how to shop for vehicles and not be taken advantage of by car salespersons and their dealerships.
Each week, Stewart sends out an anonymous female shopper "Agent Lightning" to a car dealership to see how they are treated in the process of car shopping. This week's shopping report shows how she was treated at Sunrise Ford. Earl Stewart, and listeners rate the dealer at the end of the presentation. Sunrise Ford received unanimous "F" ratings for their performance in this mystery shop.
The dealership has numerous customer complaints and reviews recorded with the Better Business Bureau. See https://www.bbb.org/us/fl/fort-pierce/profile/new-car-dealers/sunrise-ford-co-0633-9943/complaints?page=1
BBB Reviews: https://www.bbb.org/us/fl/fort-pierce/profile/new-car-dealers/sunrise-ford-co-0633-9943/customer-reviews
(Note: The BBB will give an "A" rating to any company no matter how many complaints as long as the company posts a response to the customer complaints. Sunrise Ford has an A rating from the BBB and is not a BBB member.)
Yelp reviews - rated two starts out of five: https://www.yelp.com/biz/sunrise-ford-fort-pierce
Sunrise Ford uses a "fictitious" business name according to the Florida Department of State records. The names is registered to PIERCE AFL VF, LLC, from Miami Lakes, Florida. That Limited Liability Company has 7 dealership names, including a Fort Pierce Volkswagon dealership and a Fort Pierce Nissan dealership and variations on the Ford, Nissan and Volkswagon dealership names.
In further obfuscation, the ownership, PIERCE AFL VF, LLC is owned by Ali Ahmed and Faisal Ahmed of Miami, Fl.
Video credit: YouTube/EarlOnCars
No comments:
Post a Comment